Casestudies

Carlton & United Breweries

Two decades ago Carlton United Breweries realized their signage portfolio across some 25,000 pubs was out of control. The iconic brand did not have enough money to refresh their existing brands nor the resources to keep their existing and new signs maintained to a high enough standard. SignManager were engaged to design programs to reduce the amount of signage, while redesigning their sign family to ensure CUB had enough budget to keep the signs in good condition and up to date.

Furthermore, CUB’s staff were spending a lot of time dealing with signage companies across the country. SignManager helped CUB save an exponential amount of time by sourcing the required 3 quotes through our national network of registered contractors. Being an independent consultancy that is not tied to a single manufacturer, CUB knew they were getting the best market value and had a central point of control for brand consistency, risk management and quality control. SignManager’s knowledge of the industry and bulk procurement of stock more than paid for our management costs.

Since 2000, SignManager have worked on over 10,000 of CUB’s sites, withservices ranging from:

• Setting a national strategy to improve branding presence and reduce costs
• Signage and interior space design
• New signage packages
• Internal fit outs at hotels and sponsorship venues
• Ongoing sign maintenance
• National brand upgrades.
• Implementation of a cloud based management system for venue branding

Since 2000, SignManager have worked on over 10,000 of CUB’s sites, withservices ranging from:

• Setting a national strategy to improve branding presence and reduce costs
• Signage and interior space design
• New signage packages
• Internal fit outs at hotels and sponsorship venues
• Ongoing sign maintenance
• National brand upgrades.
• Implementation of a cloud based management system for venue branding

Leave a Reply

Your email address will not be published. Required fields are marked *

Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Youtube
Consent to display content from Youtube
Vimeo
Consent to display content from Vimeo
Google Maps
Consent to display content from Google
Spotify
Consent to display content from Spotify
Sound Cloud
Consent to display content from Sound